Companies that are leaders in digital transformation are also among those that perform best financially, according to McKinsey

Pubblicato in 04/09/2024

To increase companies' competitive edge and promote business development, SoftExpert announces new gamification, AI-based trend prediction and personalization components A study by business consulting firm McKinsey that analyzed 124 Brazilian companies in different sectors revealed that the leaders in the digital transformation index are also among those with the best financial performance, growing 3 times faster than the others. To further stimulate the scenario and increase the competitive edge of companies, SoftExpert, a provider of integrated compliance, innovation and digital transformation management solutions, announces the launch of new innovative and customizable components, involving gamification, AI-based trend prediction and personalization. According to a 2024 Google Trends survey, there is a growing market demand for intelligent solutions with a high level of adaptability, capable of solving pain points in different segments quickly and precisely. To this end, SoftExpert introduces the new resources available in SoftExpert Suite 2.2.2, the integrated corporate management solution. The new components are Gamification, Data Lab and AppBuilder. Given the importance of employee engagement for the good functioning of operations, the Gamification component makes use of the playful elements of games to help immerse users when performing tasks that, in traditional management, are more laborous. The tool incorporates ranking systems, storytelling and immediate feedback to capture employee attention and assist in both processes and learning. Furthermore, the high level of personalization of the resource ensures harmonious integration at any management stage and for any need. Using AI, the new SoftExpert Data Lab component makes it possible to predict trends to facilitate the creation of business strategies and risk management. Identifying and analyzing both market and consumer behavior patterns, the tool provides macro visibility of the future scenario to assist management in decision making. Finally, aimed at satisfying specific needs, AppBuilder allows users to create components adapted to their business needs through workflows and electronic forms. The resource offers efficient data management and agile process execution as it can be tailored for any specific need. “By integrating these tools, SoftExpert customers can create a technological ecosystem that improves operations in an innovative and efficient manner. With this, the company is making significant progress towards innovation, establishing a solid competitive advantage in the market,” says Hermínio Gonçalves, CEO of SoftExpert Brazil.

 

INFORMAZIONI SU SOFTEXPERT

Operando nel mercato dei software per la gestione aziendale, SoftExpert è nata nel 1995 nel sud del Brasile. Attualmente il marchio conta oltre 500 dipendenti, 3.000 clienti, 3.000.000 utenti distribuiti in 50 paesi, 300 partner in tutto il mondo, comprese alleanze strategiche con aziende come AWS, Bakertilly, Deloitte, Kodak Alaris e DocuSign, oltre a business unit in 9 paesi . Questo perché SoftExpert offre soluzioni per le aziende che vanno dalla gestione aziendale e qualità aziendale alla gestione ambientale, progettuale e governativa in un unico contratto per i propri clienti, fornendo loro maggiore efficienza, agilità ed efficacia in termini di costi. La sua presenza globale dimostra che SoftExpert adatta la sua gamma di servizi alle esigenze delle aziende e alle loro sedi. La piattaforma offre una serie di moduli multilingue integrati per automatizzare i processi e ottimizzare le diverse aree di business delle organizzazioni.

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