Data is growing in volume. Reports demonstrate that companies are seeing an average year over year growth in data volume of 38%. However, data is growing in complexity and variety as well as volume. Between data warehouses, data marts, enterprise applications, external unstructured or social data, companies are drawing on an increasing number of unique data sources to drive their business analysis. It is the reason for this topic remains the No. 1 CIO priority for the second consecutive year, according Gartner.
Some key elements in any data strategy are data integration, data governance and change management, but is essential to use all these data to improve business predictions and provide better decision making. To meet this purpose the market offers a lot of tools, systems, technologies, concepts and trends, including Big Data, Business Intelligence, Business Analytics, among others.
This webinar seeks to explore the concepts and differences between the more used ways to analyze data and apply it for the benefit of business.