Project Marketing - What it is and why you should be doing it

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Project Marketing is a planned series of tasks with the goal of promoting your project to a wide audience. It goes beyond project communication because it is not just about sharing the status of your projects, updates or other types of communications.

This type of marketing is more about the promotion activities that you do to get people to believe in your project and want to be involved in it. It is making sure your communication plans goes far beyond just the pages it was written on.

In this webinar, Gus Oliveira does an in-depth analysis of Project Marketing, as well as tools, best practices and tips to use in order to implement the concept and make it work.

Autor

Gustavo Oliveira

Gus Oliveira has a degree in Business Administration as well as a degree in Economics from The University of Massachusetts – Dartmouth (USA). Oliveira has experience in the software industry for Business Excellence also in the financial and business development field, working in large companies both in the United States and in Brazil as a financial analyst, business strategy consultant and a senior project consultant.

Project Marketing – What it is and why you should be doing it

Project Marketing is a planned series of tasks with the goal of promoting your project to a wide audience. It goes beyond project communication because it is not just about sharing the status of your projects, updates or other types of communications.

This type of marketing is more about the promotion activities that you do to get people to believe in your project and want to be involved in it. It is making sure your communication plans goes far beyond just the pages it was written on.

In this webinar, Gus Oliveira does an in-depth analysis of Project Marketing, as well as tools, best practices and tips to use in order to implement the concept and make it work.

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